Of course not! What kind of an impression would that make? Like the old adage goes… “You only have one chance to make a first impression!”. So true! And the first time people see your logo, brochure, web site or even your company newsletter, you have just made a lasting first impression. If it is done right, they will view you and your company as being modern, professional and respected. Do it wrong and they will immediately get the impression that they are dealing with amateurs. Trying to fix a bad first impression is way harder than doing it right in the first place.